In the online world, as is true everywhere else, popularity is a driving force in how well a product or service will do.  Blogging is no exception; the most successful sites today cover topics that are known to be popular with the online community.   And since high traffic often translates to a skyrocketing revenue, these blogs end up as the biggest earners in the blogosphere, just because they dove into the right niche and made the most of their advantage.

Some niches are definitely going to get more attention than most and are a good base to start from if you want to make money blogging.  But which topics are these, and why are they so popular?  Take a look at the list we compiled below, and see if any of today’s biggest niches hold any appeal for you:

1.   Technology

How can technology not be popular?  With millions of techies and digital junkies spending most of their waking life online, it’s no wonder that tech blogs receive a constant, staggering volume of traffic.  In the world of digital technology, something new is always going on, and nobody ever wants to miss out on the latest news and information about their favorite brands and products.  Just look at TechCrunch and BoingBoing, and you’ll know exactly what we’re talking about.

2.  Politics

Blogs that provide political commentary have also made their mark on the blogosphere, with the likes of The Huffington Post making millions of dollars each year.  Sites like these provide information and insights on current world events, creating a venue for discussion between the blogger and his/her audience.  If political commentary is your cup of tea, why don’t you start your own political blog and give The Huffington Post some competition to reckon with?

3.  Entertainment

Call these blogs what you will – cheap, trashy, mean – but you can’t deny the fact that they’re a hit with the public.  Not only are they a hit; they’re also making much more money than other blogs are.  This is because blogs like Perez Hilton pander to a very basic, human desire to know what’s going on with other people’s lives, especially when these people happen to be rich and famous.  If Hollywood is your thing and you have a penchant for digging out other people’s dirty secrets, why don’t you give this niche a shot? 

4.  Personal Blogs

If you think that your life is filled with too many juicy misadventures to be kept a secret, then why not start your own personal blog detailing your experiences for the public to gobble up?  That’s exactly what bloggers like Tucker Max did: they took their own lives, slapped it onto their blogs, and earned money for their efforts.

Ultimately, the best topic for your blog is one that you’re most interested in, since that means that you can sustain the daily task of updating and maintaining your site.  Riding on the popularity of a specific niche alone isn’t actually a guarantee that your blog will be successful  — what you really need is to mix that with a lot of hard work, quality blogging, and enough business smarts, and you’re on your way to a long-term, solid profit.

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